PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Noticed |
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| Title: | PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Noticed |
| Author: | Leonard Saffir |
| Publisher: | Kaplan Publishing |
| Type: | Book / Paperback |
| Publication Date: | 01 November, 2006 |
| ISBN / ISBN-13: | 1419523678 / 9781419523670 |
| List Price: | $18.95 |
| Amazon Price: | $18.95 |
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This book is also available, brand-new, from 3rd-party marketplace sellers at Amazon.com, from $8.49.
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Editorial Review / Publisher's Information:
Product Description
For those who think their “widget” is the coolest around and are going it alone with PR, getting publicity is often a confusing, hit-or-miss process. Incorporating public relations in business plans can be the difference between success and failure. But recognizing the power of PR is one thing; harnessing it is another. PR on a Budget proves that it is possible to handle a business or organization’s public relations in a manageable, logical, and cost-effective fashion
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