E-myth Revisited: Why Most Small Businesses Don't Work and What to Do About It |
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| Title: | E-myth Revisited: Why Most Small Businesses Don't Work and What to Do About It |
| Author: | Michael E. Gerber |
| Publisher: | HarperCollins |
| Type: | Book / Paperback |
| Publication Date: | 08 November, 1994 |
| ISBN / ISBN-13: | 0887307280 / 9780887307287 |
| List Price: | £10.99 |
| You Save: | £4.07 |
| Amazon Price: | £6.92 |
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Editorial Review / Publisher's Information:
Product Description The totally revised edition of a groundbreaking bestseller, first published in 1986, provides information and guidance in starting and maintaining a small business or franchise in the 1990s.
Amazon.co.uk Review Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor businesspeople. He establishes an incredibly organised and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an MBA to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Written in a clear and well-paced manner, The E-Myth Revisited is like receiving advice from an old friend. --Sharon Griggins
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